Bruno R. Cignacco

The Art of Compassionate Business. Main Principles for the Human−Oriented Enterprise, 2019

Draft: This book quotes Benjamin Franklin as saying, “Tricks and treachery are the practice of fools that have not wit enough to be honest.” And it is a good example in detail of the scope of ethics and its application in the real world. Let aside that some of these details suffer from the lack of ethics basics such as suppression and PTSness, and concentrate on what does an applied ethical point of view actually mean, from which anything falls into place and aligns for the greates good for all.